EMD Serono

EMD Serono, the U.S. healthcare division of Merck, is a prominent global science and technology company committed to leveraging science for positive impact. My focus within EMD Serono was on the fertility sector, particularly their premier assortment of IVF brands. In this capacity, I was responsible for the creation of a range of print and digital sales strategies, designed trade show booths, developed campaigns and guidelines, and played a pivotal role in shaping the website design for this segment.

My Role