all 4 paws

I was entrusted with rebranding All 4 Paws Rescue, I wanted to craft a distinctive brand and visual identity that stood out within a fiercely competitive landscape. Faced with the challenge of differentiation, I conceptualized a playful and recognizable aesthetic tailored to the client's vision. Leveraging line work style, minimalistic yet modern design elements, and the charm of a playful puppy, the brand achieved an identity that captivated attention. The strategic approach not only aimed at standing out but also ensured adaptability to various mediums, especially merchandise, amplifying its appeal. This versatile design not only captivated hearts but also translated seamlessly onto merchandise, acting as a catalyst in generating additional funds for the welfare of the adorable, hungry pups under All 4 Paws' care.

My Role

  • Logo development
  • Visual identity
  • Stationery, incuding; business cards, brochures, letter heads, envelopes, and thank you cards
  • Merchandise
  • Signs
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